Create cohesive, sustainable and engaging content with a purpose.
If content is king, then a content strategy is the crown jewels; you can’t have one without the other.
A content strategy is the way you outline your content – it gives it a purpose and a vision. It dictates how your content will be created, archived, managed, updated and promoted.
- In the Architect stage, we delve into your Digital Persona, Customer Journey and keyword research. A content audit is performed and then a plan is set in motion.
- In the Elevate stage, we focus on growing your targeted audience with blogging, social media, link building and more content tactics.
Kwasi’s content strategies are designed to attract, persuade and convert your website’s visitors into customers. They’re also research-fuelled and backed by innovative practices.
Partner with us, and you’ll reach your targeted audience at all touch points.
Accurate Digital Persona Guides Strategy for National Jewellery Retailer
- The challenge: Understand the target audience for a national jewellery retailer.
- The solution: Digital Persona, Customer Journey Mapping, Content Audit.
- The results: research-based, data-backed customer insights to guide strategy.
Link Building Grows Revenue 50% for Florist Supplier eCommerce Site
- The challenge: Increase authority and search visibility for eCommerce website.
- The solution: Targeted link building with a niche blogger outreach strategy.
- The results: Domain Authority increased 26 to 50, leading to 50% increase in revenue from targeted pages.