What Does Kwasi Have in Common with Prince, Beyoncé & Oprah?

2 Minute Read | Kwasi

We’re dropping our last name!

But that’s only the beginning of the exciting changes happening at Kwasi.

Kwasi logo Digital Transformation

Today we’re rolling out a total rebrand of our agency: we have all-new everything from the name and logo to our promise, vision and values (we’re also moving into brand-spanking-new offices in the Adelaide CBD in just a couple of weeks).

At the very core of the changes is our brand promise of digital transformation.

Digital transformation is nothing short of making digital technologies, platforms and mindsets the core of business strategy.

“Digital technologies like the internet, web-based platforms the size and power of governments, big data and artificial intelligence are already inextricably embedded in our everyday lives. The truth is, that for customers, digital transformation is already happening and brands without a strategy are at serious risk of being left behind,” says Woj Kwasi, our Head Honcho and eponymous founder.

Our core purpose

Our new direction is guided by a powerful vision: a world where every brand’s website is their most valuable business asset.

And that starts right here.

You’re looking at the feather in the Kwasi rebrand’s cap: our new website (or did you think it was just this article?).

As well as showcasing our new brand, the new Kwasi website was planned, designed and built following our proven digital transformation process.

Discover the new Kwasi: read about our new brand DNA.

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